Board Thread:General Discussion/@comment-3076833-20131227015437/@comment-3076833-20140812175947

173.171.194.204 wrote: I don't see why the character items 'ended'...They were fun and it made the vocaloid almost represent something. Anyways, its kind of mean to give them to the old ones and not the newer ones. The Character Item thing would be best described as nothing more than a trend/meme that happened in the fandom. As such people tend to move on from those things when they're no longer interested in them. Strictly speaking it hasn't ended because people like you insist on keeping it alive but it's most certianly a dieing phase.

If I were to hazard a guess as to why people lack interest in them I would say it's because more people in fandom are seeing them less as individual characters and are more into the songs themselves, especially considering there's a lot of song series which have nothing to do with the Vocaloid characters (See: Kagerou Project). Items were essentially things to add to the character and as such, since less people are interested on the individual characters there has been much more dis-interest in items.