User blog comment:Bunai82/VOCALOIDs future?/@comment-71.80.23.161-20140515030634/@comment-5051846-20140515114220

Haha, plenty of people already use it as a fad to 'make themselves seem more interesting'. This is a common trait of the young weeaboo/Japanese media fan community, which Vocaloid is often associated with. People are often trying to find their identity and facts that make themselves indivisual at that age, I expect it is a common trait of teenagers and anyone in that worrying changable stage of life.

The fad is created by the media's 'novelty' factor, but for this reason people liking it just because it is novel must be reduced when it becomes more mainstream, rather than increased as you suggest. Because this is when it loses it's novelty.