Lily (リリィ) is a Japanese VOCALOID developed and distributed by Internet Co., Ltd., done in collaboration with Avex Management Co., Ltd and YAMAHA Corporation, and was initially released in August 2010 for the VOCALOID2 engine. There has since been a second installment developed for the VOCALOID3 engine and dubbed V3 Lily. Her voice is provided by the Japanese female singer, musician and performance artist, Yuri Masuda (益田祐里; Masuda Yuri).
She represents Yuri's anime-persona or avatar for anim.o.v.e.'s releases.
Lily is one of the few VOCALOIDs outside of those made by Crypton Future Media to have referenced the most popular Internet Memes. As part of her marketing, two figurines were made, one of them being her with a railway sign that referenced "Ievan Polkka" while the other one was her with a bee.
The microphone seen in both her releases is based on the iconic Shure Brothers microphone, the model 55s, Multi-Impedance "Small Unidyne" Dynamic which was first released in 1951. Her mic is based on the modern "55SH Series II" variant which is much more curvier then the original version.
Early speculation on Lily's given name was that it was derived from the name of her voice provider Yuri Masuda, as "yuri" literally means "lily".
For more on VOCALOID relationships, see the FAQ.
She herself was part of the promotion for Yuri of anim.o.v.e. and thus most of the merchandise isn't directed at her as a VOCALOID. Regardless, the level of promotion had not been seen outside of the Crypton Future Media VOCALOIDs prior to Lily's sale and although not aimed at the VOCALOID herself, still gave strong support for her software.
In 2019 marketing was still commencing on Lily. For her 9th anniversary Internet ran a competition related to her. Winners would see their original works appear on a official album by VOCALOTRACKS. To quality, a user simply had to use either the VOCALOID2 or VOCALOID3 release of Lily to create an original song. 
FuRyu produced a model of Lily and Iroha that was released as a prize for UFO catchers. Since they are prize models, they are not commercial sale models and this can limited their availability for purchase outside of the UFO machines.
- Lily - Native
- The Lily "Native" vocal was meant to be a tie-in to the anim.o.v.e. anime promotional video and was meant to be based on the traits of Yuri Masuda. Lily is a lower-toned, mature, Japanese female vocal.
- V3 Lily
- A more vivid toned vocal that was a pitch fix for the previous vocal, in comparison to the "Native" vocal it more accurately follows Yuri's vocal.
- V3 Lily (VOCALOID3), April 19, 2012
- V3 Lily (VOCALOID NEO)
Music featuring Lily
|Translation||リリリリ★バーニングナイト (Lily Lily★Burning Night)|
The song Lily Lily★Burning Night has reached the 1 million views mark.
An independent search on Nico Nico Douga revealed that most VOCALOIDs had less than 1,000 videos uploaded on Nico Nico Douga in 2011 between July 1st and December 15th. Lily fell into this category.
|Japanese||SingerSongWriter Jp official homepage||Link|
|Japanese||VOCALOID2 Lily product page||Link|
|Japanese||VOCALOID3 Lily product page for LV3||Link|
|Japanese||ani.m.o.v.e The official website for VOCALOID Lily||Link|
|Japanese||Lily @DjLily_Vocaloid The official Twitter account for VOCALOID Lily.||Link|
|Japanese||SingerSongWriter Jp The official YouTube channel||Link|
|Japanese||m.o.v.e official homepage||Link|
|Japanese||avex network official page ft m.o.v.e.||Link|
|Japanese||avexnetwork The official YouTube channel for AVEX||Link|
|English||deviantArt , art and media community||Link|
|Japanese||Pixiv , art and media community||Link|